New Fitness Concept Coming to Deerfield

Have you ever thought of the ballet bar as anything other than a tool to teach people to dance?

You will get the chance to find out when Pure Barre opens its Deerfield fitness studio after the first of the year in Deerfield Square. The ballet bar is integrated into the workout.

“We’re a low impact, high energy form of fitness you can do seven days a week,” Susanna Johnson, one of the two owners of the local enterprise, said. “We use bands and isometrics to high energy music. We welcome all levels of fitness, all adult ages and genders.”

Classes last 55 minutes and Pure Barre plans to offer 30 to 40 a week in its Deerfield location. “No two classes will be the same,” Johnson said referring to the variety of components teachers will implement. “Our teachers (always) vary the music.”

Approximately a third of the facility will be devoted to selling fitness and lifestyle apparel for women made by not only Pure Barre but also Before Yoga, Split 59, ALO and Karma.

Pure Barre took another step toward reality in Deerfield Monday when the Village Board of Trustees gave a recommendation from the Plan Commission unanimous approval and will draft an ordinance to consider Oct. 21.

There are 150 studios nationwide. Johnson and her partner, Emma Pollert, operate four centers in the Chicago area and Madison. Deerfield will be the fifth. They are currently looking for instructors and want them to come from the area. “We are excited to become a part of the Deerfield community,” Johnson said.

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