Panera Launches Hidden Menu: Where to Find it in Deerfield
The menu is only available to those who know about it.
Panera Bread restaurant lovers now have an entirely new menu to enjoy. But there's a twist: You won’t see it advertised at any Panera location. That’s right, Panera has launched a new Hidden Menu, available only to those who know about it. The menu started in November of last year in New York City and has since expanded nationwide. According to Panera’s website the menu was developed by Scott Davis, Panera Bread’s Chief Concept Officer. “Panera’s off-the-menu dishes offer nourishing options that make sticking to New Year’s resolutions simple. All of these meal selections are an excellent source of protein and contain limited processed carbs,” an article on Panera's website reads. To order the dishes, just tell one of the Panera’s …
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Wayne Rhodes
11:52 am on Wednesday, February 13, 2013
Tried to order from the "hidden" menu a few weeks ago at the Panera at Deerfield and Milwaukee. Was told by the cashier that "you have to be a member to do so" (and that was verified by the manager. Are they trying to attract customers or drive them away? more ›